Mass Media And Its Impact On Our Daily Life Essay

The ringtone of my phone went on for five minutes without a moment’s respite. It was my alarm clock at 6:45 am. Although my mind was still in a fog when I finally got up, I turned on my iphone, and saw two friend requests on Facebook plus three new likes on Instagram. My everyday life routinely starts with me being exposed to mass media. Indeed, in the modern society, the mass media have been vested with such an enormous power that can impact multifarious aspects of our daily life. As a 19-year old college student majoring in fine arts, a female, an Asian, unmarried and childless, a dependent on my parents, an owner of a MacBook Air, an iPad Mini, an iPhone 6S, and an iPhone 5C; an active social media user, an avid YouTube watcher, but not a huge fan of music or a big TV watcher, I started my media log on Tuesday (August 30th), in order to lay hold of my current media use; since then, I’ve been logging all of my media exposures and interactions in my life for five days. Through analyzing the media log, not only do I try to trace the specific patterns within my personal media use, but I also manage to shed some light on the impacts that the mass media is casting on me and everyone who live in this era. Based on my media log, on average, each day, I spent 0 minutes on TV, 0 minutes in movie theater, 118 minutes on the computer (online), 15 minutes on the computer (offline), 0 minutes on print newspaper, 102 minutes on print books, 0 minutes on print magaz ine, 0 minutes onShow MoreRelatedThe Importance Of Mass Media713 Words   |  3 PagesMedia has been changing definetely since it’s inception; developing with new innovation and changing the way individuals see the world. Well before current types of media happened, individuals saw media through verbal connection and compositons like newsletters. Today, media is seen in many structures: TV, radio, cell phones, web, satellites, daily papers, and more. 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Mass media’s influence on people’s lives is even greater and deeper than many kinds of state indoctrination or priest’s sermons from the pulpit in the church Read MoreBenchmarking1075 Words   |  5 PagesChapter 1 – Mass Communications: A Critical Approach Culture and the Evolution of Mass Communication * Culture * can be narrowly associated with art – forms of expression such as music or painting that provide enlightenment or insight * can also be viewed as a broader category that includes the entire spectrum of ways that people express themselves at particular historical times * including art, beliefs, customs, games, technologies, traditions, and institutions Read MoreMass Media And Its Impact On Society1306 Words   |  6 Pagestechnologies which influenced our lives is mass media. Mass media is a means of communication that reach number of people in a short time. Mass media includes television, newspaper, magazine, radio and Internet (Nariman,2011) . It is a large pool of information from where every type of information can be extracted and is widening more and more. Mass media influences the society especially the younger generation and shape their opinions and decisions. The study of the impacts of mass media requires a great understandingRead MoreMedia s Effect On Society1084 Words   |  5 PagesOver the years media has had an intense effect on society, an effect so immense we don’t even notice its presence sometimes. Media is crucial to any society; we are all surrounded by media. Each and every day people interact with media of many forms. Media is generally defined as being a channel of communication. We as a society ab sorb media from a wide variety of forms such as television, radio, magazines, newspapers, billboards and the internet. These are referred to as ‘mass’ media, because theyRead MoreMass Media Milestone1700 Words   |  7 PagesMilestone in the history of mass media The first variation of a newspaper was published in Rome in 59 BC. It was a daily sheet that Julius Caesar ordered to be distributed all over the city. However, the first newspaper was printed in Beijing in 746 (Flanagin, 452). Also, a forty-two-page bible was published two years later after a German poet used a printing press to post a poem. This was a significant period that marked the beginning of mass media production. Mass media refers to a communicationRead MoreReflection Of Media Literacy962 Words   |  4 PagesMass media, a cultural industry for a large of people, is seen everywhere all across the globe. It is right that people want to know what is going on in the world around them, hence there is no doubt that media literacy have already became an essential skill for everyone’ s life in the ever-changing world. A person who is media literate can clearly describe the role of media in their lives. According to the Center for Media Literacy (CML) definition, media lit eracy is the ability to understand,

Article Review The Orlando Shooting - 1907 Words

On the 13th of June, there was an attack in Orlando, Florida. It was held at the L.G.B.T. nightclub, which caused 50 death fatalities. President Obama told the reporters that this moment is to remind everyone regardless of race and religion, they’re all Americans and need to look out and protect each other. The President is stressing on the need to oppose violent extremism and the need to work harder in order to tighten America’s gun law. The President made an announcement, â€Å"We have to go after these terrorist organizations and hit them hard, we have to encounter extremism...it’s not easy for somebody who decides they want to harm people....† He believes people think about terrorism, instead of thinking about the weapons that could harm others. It is a risk for the country to have an easy firearm, whether for safety or not, it is lethal. Relevance: The Orlando shooting is one of the most tragic events that happened in the U.S., which causes people to wonder what will happen in the future, such as, â€Å"Will there be more deaths arriving at an untimely manner?† The opinions about banning/tightening gun protection are unscrupulous to others whereas the other majority trusts that it will benefit the United States later on, including myself. However, this issue will become bigger because it makes people realize that they live in an unsafe location Political Cartoon: Summary: How Abortion Restrictions Could Collide With Zika in the U.S. this Summer Alexandra Sifferlin July 7,Show MoreRelatedThe Importance Of Police Body Cameras On The Police Force1497 Words   |  6 Pagestechnology will provide an â€Å"unambiguous account of police-civilian encounters† (Harvard Law Review, 2015). 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Culture for Behaviours - Values and Norms -myassignmenthelp.com

Question: Discuss about theCulture for Behaviours,Values and Norms. Answer: Introduction Background of the study Culture entails beliefs, behaviours, values and norms practiced by an individual, group, organization or community. Knowing our culture is key in shaping type and manner of communication. However, knowing other cultures is key in bringing understanding, harmony and peace during intercultural communication set up. In studying culture, one comes across particular concepts that will enable a deeper understanding of approaches to intercultural communication. For example, cultural self-awareness involves knowing own culture and using it during interactions. Similarly, cultural intelligence is a measure of an individuals capability to effectively perform tasks in multicultural contexts. Aim The aim of this report is to show how lack of cultural self-awareness, intelligence and capability can create unsafe space. This will be achieved through an analysis of a video, Black white woman part 1. Safe spaces in multi-cultural set ups are created when everyone in the society is allowed to part of an activity or project. Unsafe spaces occur when people are unable to adapt to cultural diversities (Lierena-Quinn, 2013). Further, the report will recommend improvements to be made for sustaining safe work spaces. Scope This report will specifically focus on the hit series, black white woman part 1, episode 1, scene 1 and 2.. The story revolves around John and Tiffany. During the initial stages of their relationship, John is excited about how Tiffany is keen on learning his indigenous culture. However, he later realizes that she has taken this ambition too far. This clip has been used in this analysis because it depicts cultural self-awareness, intelligence and capability. Therefore, this report provides an analysis of black white woman and how it depicts unsafe space. Summary and Observations Summary of the Video clip The television show I have watched: Black White Woman [Motion Picture] directed by Riley, S. Cultural awareness and intelligence entails knowing critical aspects of a particular culture and using them to maintain a healthy work space. In a work set up, people have responsibilities and roles that make us engage with people from other cultures. The following is a description of a show I watched and my assessment based on cultural awareness, capability and intelligence. I watched part 1 of the video. It starts with John telling his friend about his new woman, Tiffany. He tells him the way she is a keeper and loves his culture. Then, John calls Tiffany to come meet his friend. Tiffany comes in a jovial mood. John introduces her to Charlie. However, she does not greet Charlie to acknowledge the introduction made by her boyfriend (Riley, 2014). Instead she asks John why he has been calling her for long yet he knows that she is cooking. From Charlies facial expression, one can see that he is surprised by how Tiffany is acting. It gets more surprising to Charlie when Tiffany tells John that the food is not going to cook itself. Then John tells her to go back and continue cooking (Riley, 2014). She holds his cheeks and shakes them while laughing then she goes back to the kitchen. The next scene shows us when people are in a barbeque party. John is enjoying drinks with two friends. Then Tiffany comes and hugs him from behind. From the look on Johns two friends, this is inappropriate. After, Tiffany notices a person sitting on a bench alone staring in their direction. She confronts him and asks him his names, where he is from and what he is doing in this party. The person tells her that he is Johns cousin (Riley, 2014). Before he could finish his statement, Tiffany offers him a high five but he does not seem to understand. Then she hugs him. From his face, it is clear that he is uncomfortable with the hug. Observations Being unaware of cultural aspects heighten conflicts in multicultural discussions. For example, it can make members collide with each other frequently. Therefore, if one is aggressive, it can hurt members feelings through meaning words and a conflict will occur when this person reacts to the words. There are four main types of space in communication; intimate, personal, social and public (Collectve, 2014). The type of space defines relationship and attitude between parties in the communication. However, different cultures have different perception of what is allowed-or not allowed, in communication. From the video, one can notice when something that is out of own culture has been done. For example, Charlie acts surprised when Tiffany does not greet him after being introduced to each other. Similarly, Johns cousin looks uncomfortable when hugging Tiffany. Also, Johns mother walks away when Tiffany keeps on referring to her in a loud voice. This means that there is a way their culture perceives interpersonal communication and space that Tiffany does not seem to understand. Analysis This section provides an analysis of how unsafe space was created intercultural communication. Cultural capability and awareness measures how much one is aware of the aspects of another culture (Vertino, 2014). This way, it becomes easy for one to act and relate in multicultural communication contexts. Tiffany thinks that she knows how black women relate (Musaraj, 2013). Unfortunately, her actions end up offending people since she does not the black community culture. The following are aspects of unsafe space noted in the video. Empathy Admittedly, empathy is acquired through personal development. It requires self-awareness, introspection and cultural intelligence (Collectve, 2014). Tiffany has misinformed knowledge on the culture of black people. This offends people around her. Since they do not want to be involved in quarrel with her, they walk away from her. Intercultural communication This type of communication involves exchange of information between people from different cultural background. For effective intercultural communication to occur there has to be a safe space (Musaraj, 2013). Evidently, from the video, Tiffany and Johns culture differ. For example, Charlie is surprised when Tiffany does not bother to talk to him after being introduced to each other by John. This shows that people from the black community value greetings and have expectations regarding the manner in which this should happen. Awareness of body language Every culture has unique set of facial expressions and gestures. For example, in America, scratching of the head means confusion (Collectve, 2014). In Africa, it means that somebody is thinking hard. From the video, Tiffany offers Johns cousin a high five. From his body language, one can see that he does not understand the meaning of this type of greeting. Eventually, he becomes withdrawn from the conversation because there seems to be a misunderstanding. Culture Shock Culture shock occur when there are feelings of distress, confusion or depression resulting from adjusting to a different culture (Hedges, 2015). When people are involved in a set up where they are forced to experience new and unfamiliar cultural practices and norms, they undergo a culture shock. Form the video reviewed, two of Johns friends act surprised when Tiffany openly hugs and teases him. This shows that the black community culture does not allow for such behavior in public places. Clearly, Tiffany does not understand how couples from the black community are supposed to behave in public. Recommendations Admittedly, creating safe spaces is a dialogic concept. Meaning, people feel included or excluded based on a range of communication activities within a particular space. Therefore, this section provides recommendations based on Tiffanys behavior in the video. Intercultural communication should take place in a supportive climate. Being aware of others culture and using this knowledge to ensure that communication remains positive. However, lack of this can lead to a defensive climate in communication that is susceptible to conflicts. It is important to use descriptive speech during communication. This enables the listeners to view the information being provided as genuine and focused on solving problems. It is important to practice empathy during intercultural communication. Instead of spending efforts to make others change their beliefs, people should understand how to fit others values with others. Apart from bringing spontaneous communication, this also brings respect and legitimacy of others opinions. The above recommendations are not only limited to be applied in social intercultural communication contexts. Rather, they can be used in the workplace to help learn how to interact with colleagues from different cultures. If applied, they can increase ones cultural self-awareness, capability, and intelligence. Consequently, one can achieve safe space and possibilities of conflicts. Summary and conclusion In conclusion, this report provided an analysis of move, black white woman, part 1. The purpose for this was to establish how lack of cultural self-awareness, intelligence, and capability create unsafe space. This was depicted through examples from the video, scene 1 and 2. Tiffany thought that she was blending in with Johns friends and families through behaving like a black woman. However, it was noted that her wrong knowledge on black peoples culture offended people hence making them avoid interacting with her. Therefore, the report recommends that people should practice empathy during intercultural communication to enhance a supportive environment. References Collectve, R. (2014). A safe space: Towards a reconceptualization. Antipode, 1346-1365. Hedges, K. (2015, June 5). How To Manage Conflict. Retrieved October 10, 2016, from Forbes: https://www.forbes.com Lierena-Quinn, R. (2013). A safe space to speak above the silence. Culture, Medicine Psychiatry, 340-346. Musaraj, A. (2013). Intercultural and Religious Communications in the Balkans. Academicus International Scientific Journal, 25-36. Riley, S. (Director). (2014). Black White Woman [Motion Picture]. Vertino, K. (2014). Effective Interpersonal Communication. The Online Journal of Issues in Nursing , 5-10.

Reflective Report on Inventory Basics for Production Research

Question: Write about theReflective Report on Inventory Basics for Production Research. Answer: This paper covers my reflection concerning how I conducted my simulations while using replenishment of Adjustable Wrench and replenishment of Rock Salt to represent reality findings. Most importantly, I applied the inventory simulation model for a period of 12 weeks. I wanted to obtain order and reorder point as two critical strategies to minimize the total cost of holding inventory. The costs that mainly associate with inventories include costs such as ordering, holding, and even the lost opportunity (Cheong White, 2013). Irrespective of the size and the areas where a business operates, operational managers will also try to target and keep the above three types of costs at their minimal levels (Shahi Pulkki, 2015). Consequently, it is from this that a company can record high profit margins. The results presented in figure 1 below reveals that the findings from replenishment of Adjustable Wrench gives a smaller difference between the demand and the forecasted value. After several simulations, I obtained an average demand of 20.25. Of course, this was affected by what Coelho Laporte (2015) refers to as decision variables. They included reorder levels and order quantity. Furthermore, they also had two different probability elements in terms of ordering cost and reorder lead time respectively. Besides, even before I conducted a replenishment of Adjustable Wrench, I ensured that there was an opening inventory at the beginning of the week, reorder level, the quantity level, the cost to make an order, the cost per unit for folding an order, and the lost opportunity cost. Three types of costs that determined my strategy included those already mentioned above; the ordering, holding, and lost opportunity costs. Just as explained by Silva Gao (2013), is that there are always the costs that affect how businesses price their products and eventually, determine the consumer demand for the product. For example, two critical values include assumptions of future demand and past data. The two assisted me in forecasting the future reorder level. Besides, the fact that I had a fixed ordering cost irrespective of the amount of adjustable wrenches, the ordering cost remained constant at $6.30. I considered the economic order quantity as the only approach I could reduce the ordering cost. Therefore, I ordered a total of less than 80 units of adjustable wrenches every single week to reduce on ordering costs while at the same time, trying to increase on holding costs. This gave a holding cost of $0.04 per unit hence, translating to an economic order quantity of 80 uni ts. Figure 1: Simulation results on inventory Apart from the replenishment of Adjustable Wrench, I also discovered that after I had conducted my simulation from the replenishment of rock salt, the demand became 21 units with a standard deviation of more than 8. This was already higher than the previous approach. Hence, I now had to understand that indeed, two approached can yield different variations of demand. However, while understand the strategy to forecast on the customer future demand, while at the same time trying to reduce on inventory costs, one major problem that I experienced involved understanding the most optimal level that I could keep replenishing the stock. Of course, I was to also ensure that I do not incur the third type of costs- opportunity cost. This was evident from the time when I started running the simulation. For instance, I started to incur higher holding costs while taking caution to maintain the opportunity costs. I opted to apply a bell curve. According to Jalali Nieuwenhuyse (2015), the strategy shows the probability of stock within a given level. While at the same time, I ensured that I retain a lower economic ordering quantity, reorder level, and the safety stock. On the one hand, this strategy assisted me in retaining relatively lower ordering costs. While on the other hand, I increased the holding cost. The fact that the rock salt resulted in a relatively high standard deviation, this resulted in higher holding costs. Besides, I had to ensure that I keep on ordering because of shifts in customer demands. Therefore, a higher standard deviation led to a higher inventory costs. References Cheong, T., White, C. (2013). Inventory replenishment control under supply uncertainty. Annals of Operations Research, 208(1), 581-592. Coelho, L. C., Laporte, G. (2015). An optimised target-level inventory replenishment policy for vendor-managed inventory systems. International Journal of Production Research, 53(12), 3651-3660. Jalali, H., Nieuwenhuyse, I. V. (2015). Simulation optimization in inventory replenishment: a classification. IIE Transactions, 47(11), 1217-1235. Shahi, S., Pulkki, R. (2015). A simulation-based optimization approach to integrated inventory management of a sawlog supply chain with demand uncertainty. Canadian Journal of Forest Research, 45(10), 1313-1326. Silva, F., Gao, L. (2013). A Joint Replenishment Inventory-Location Model. Networks Spatial Economics, 13(1), 107-122

Nestle Group Essay Example

Nestle Group Essay Management On Nestle International Ltd MGT: 141 Principal of management Prepared For: Afrins farid Assistant Professor Faculty, Business Administration Prepaid By: Km Iftakharul huq| 12310527| Nusrat jahan| 12310305| Estiaq hasan| 12310312| Israt sharmin| 12310217| Farzana sultana| 12310219| Rakib hasan| 12310532| University of Information Technology Science (UITS) Contents December, 12, 2012 To, Afrins farid Assistant Professor Faculty, Business Administration University Of Information Technology Science Subject: Submission of a report. Dear Madam, With due regards and respect we state that we are very thankful to you as you assigned us this report on ‘’Management in Nestle International Ltd’’. it is a great opportunity for us to acquire the theoretical practical knowledge about five functions of management in Nestle International Ltd which is a reputed multinational organization . we have tried our best to gather what we believe to be The most complete information available. Sincerely THE MANAGER 2. History Nestle the worlds largest food group, not only in terms of its sales but also in terms of its product range and its geographical presence: Nestle covers nearly every field of nutrition: infant formula, milk products, chocolate and confectionery, instant coffee, ice-cream, culinary products, frozen ready-made meals, mineral water etc. We are also a major producer of pet food. In most of these product groups and in most markets, Nestle is the leader or at least a strong number two. We are a very focused Company, with more than 94 percent of the sales coming from the food and beverage sector. We will write a custom essay sample on Nestle Group specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Nestle Group specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Nestle Group specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Nestle is present around the globe, on all continents, with around 230,000 people working in more in an 84 countries with 466 factories and with sales representatives in at least another 70 countries. Many of our brand names are familiar to you: Nescafe, Nido, Maggi, Polo, Smartest, Milo, Perrier, Friskies, KitKat, Crunch†¦. Some of our products have broken records: 3,000 cups of Nescafe are consumed every second. and KitKat merited an entry in the Guinness Book of World Records as the worlds best-selling chocolate bar with 418 KitKat fingers eaten every second around the world! Nestle management provided their employees functionally with good environment, they also influences their employees various facilities like Healthy Salaries, increments. We are acquired more experience to research and analysis this report, that help us future job performance. We create this by Microsoft office 2007. Finally, we thanked those people who are help through valuable information of as. Also thanks our honorable Teacher Afrins farid for her guideline 2. 1Background of the Report: Management is a phenomenon. It is a very popular and widely used term. All organization are involved in management because it helps and directs the various efforts towards a definite purpose. We are student of BBA program, our principal of management Afrins Farid Assigned as to prepare a report on ’Management in Nestle International Ltd’’. We have made a survey for required information in Nestle official site in net. We have selected our topics as ’Management in Nestle International Ltd’’. We have prepared our report on December 07, 2012 which will be submitted by December 12, 2012. . 1. 2Objective: The report aims to provide information on suggest more valuable information a report on ‘Management on Nestle International Ltd’. The objective of Nestle is to gain more market share and become the global market leader in the Food and Nutrition industry. The company has to experience a hardship in order to sustain that position especially to stay ahead of Cadbur y. It is because that Cadbury is being acquired by Kraft food which is the world leader in the chocolate business. Nestles business objective, and that of management and employees at all levels, is to manufacture and market the Company’s products in such a way as to create value that can be sustained over the long term for shareholders, employees, consumers, business partners and the large number of national economies in which Nestle operates; 1. 2 Management. Objectives: The report aims to provide 3Primary employee motivated effected by the Nestle International Ltd though information on suggest more valuable information to how the 1. 2. 1Scope of the study: There is a certain boundary to cover this report. Our particular report only covers on how the ‘Management on Nestle International Ltd’. we mainly focus five function of business ; managerial skills. 1. 2. 2. Limitation of the study: We are lucky enough to get change to prepare a report on ‘Management on Nestle International Ltd’. We tried heart ; soul to purpose a well-informed a report. But unfortunates we faced some difficulties’ when preparing this report. We tried to overcome the difficulties. In spite of trying our level best some difficulties that hamper our schedule report work. The employee of regional office of Bangladesh was too busy of their work. For this, they did not sufficient time to fulfill our queries and some of them neglected us to support. 1. 2. 3. Difficulty in collecting data: Many employers of the organization were not well known about all information that we asked them. Many of them also hesitated to answer the questions. These things humped the information collection. 1. INTRODUCTION Nestle with headquarters in Vevey, Switzerland was founded in 1866 by Henri Nestle and is today the worlds leading nutrition, health and wellness  Company. Sales for 2007 were CHF 107. 6 ban, with a net profit of CHF  10. 6 bn. We employ around 276  050 people and have factories or operations in almost every country in the world. The Companys strategy is guided by several fundamental principles. Nestles existing products grow through innovation and renovation while maintaining a balance in geographic activities and product lines. Long-term potential is never sacrificed for short-term performance. The Companys priority is to bring the best and most relevant products to people, wherever they are, whatever their needs, throughout their lives. The Nestle Addresses navigation at the top of this page will give you access to Nestle offices and websites around the world. We demonstrate through our way of doing business in all the countries where we are present a deep understanding of the local nature of nutrition, health and wellness; we know that there is no one single product for everyone our products are tailored to suit tastes and habits wherever you are. 1. 1Nestle at a glance: Nestle S. A. Industry Food processing Founded Anglo-Swiss Condensed Milk Company (1866) Ferine Lactee Henri Nestle (1867) Nestle and Anglo-Swiss Condensed Milk Company (1905) Founder(s) Henri Nestle, Charles Page, George Page * Henri Nestle endowed his company with the symbol derived from his name. His family coat of arms, the nest with a mother bird * protecting her young, became the Companys logo and a symbol of the Companys care * and attitude to life-long nutrition. The Nestle nest represents the nourishment, security and sense of family that are so essential to life. * Headquarters Vevey, Switzerland * Area served Worldwide * Key people Peter Brabeck-Letmathe (Chairman) Paul Bulcke (CEO) * Products Baby food, coffee, dairy products, breakfast cereals, confectionery, bottled water, ice cream, pet foods) * Revenue CHF 83. 64  billion (2011) * Operating income CHF 12. 53  billion (2011) * Profit CHF 9. 487  billion (2011) * Total assets CHF 114. 09  billion (2011) * Total equity CHF 58. 27  billion (2011) * Employees 328,000 (2012) * Website www. nestle. com 1. 1. 2 KEY DATES 1866|   | Foundation of Anglo-Swiss Condensed Milk Co. | 1867|   | Henry Nestles Infant cereal developed| 1905|   | Nestle and Anglo Swiss Condensed Milk Co. new name after merger)| 1929|   | Merger with Peter, Cailler, Kohler Chocolats Suisses S. A. | 1934|   | Launch of Milo| 1938|   | Launch of Nescafe| 1947|   | Nestle Alimentana S. A. (New name after merger with Maggi)| 1948|   | Launch of Nestea and Nesquik| 1969|   | Vittel (initially equity interest only)| 1971|   | Merger with Ursina-Franck| 1973|   | Stouffer (with Lean Cuisine)| 1974|   | LOreal (associate)| 1977|   | Nestle S. A. (new company name)| |   | Alcon (2002: partial IPO)| | | | 1981|   | Galderma (joint venture with L’Oreal)| 1985|   | Carnation (with Coffee Mate and Friskies)| 986|   | Creation of Nestle Nespresso S. A. | 1988|   | Buitoni-Perugina, Rowntree (with Kit Kat)| 1990|   | Cereal Partners Worldwide (joint venture with General Mills)| 1991|   | Beverage Partners Worldwide (joint venture with Coca-Cola)| 1992|   | Perrier (with Poland Spring)| 1993|   | Creation of Nestle Sources Internationals (2002: Nestle Waters)| 1997|   | Creation of Nutrition Strategic Business Division (2006: Nestle Nutrition)| 1998|   | San Pellegrino and Spillers Pet foods| |   | Launch of Nestle Pure Life | 2000|   | Power Bar| 2001|   | Ralston Purina| 2002|   | Scholler and Chef America|   | Dairy Partners Americas (joint venture with Fonterra)|   |   | Laboratories inneov (joint venture with L’Oreal)| 2003|   | Move pick and Dreyers| 2005|   | Wagner, Proteika and Musashi| 2006|   | Acquisition of Uncle Toby’s and Jenny Craig. Creation of Foodservices Strategic Business Division|   |   | Lactalis Nestle Produits Frais (associate)| |   | Jenny Craig, Uncle Toby’s and Delta Ice Cream| 2007|   | Acquisition of Novartis Medical Nutrition, Gerber and Henniez. |   |   | Re-launch of Foodservices as Nestle Professional. |   |   | Partnership with luxury chocolate maker Pierre Marcolini. 1. 1. 3 Vision Beyond sound nutrition, the future of foods will increasingly be driven by science. Nestle scientists are looking ahead to the foods of the future. Nestle  RD  is translating nutrition and food science in two ways: * From consumer needs into research priorities * From emerging science into consumer benefits, and services. The vision of Nestle  RD  is long term. 1. 1. 4 Mission At Nestle, we believe that research can help us to make better food, so that peop le live better life. Good food is the primary source of good health, so we are trying to make good food. To provide fresh and pure products to the customers, we introduced (SHE) Safety, Health and environment policy to protect health of our employs and keep clean our surrounding environment. 3. Senior Management: The executive board, a distinct entity from the board of directors, includes: * Peter Brabeck-Letmathe, Chairman of the Board of Directors, Nestle S. A. * Paul Buckle, Chief Executive Officer, Nestle S. A. * Werner Bauer, Executive Vice President, Nestle S. A. , Chief Technology Officer, Head of Innovation, Technology, Research Development * Friz van Dijk, Executive Vice President, Nestle S. A. Asia, Oceania, Africa, Middle East * Chris Johnson, Executive Vice President, Nestle S. A. United States of America, Canada, Latin America, Caribbean * Jose Lopez, Executive Vice President, Nestle S. A. Operations, GLOBE * John J. Harris, Executive Vice President, Nestle S. A. Chairman CEO of Nestle Waters * Nandu Nandkishore, Executive Vice President, Nestle S. A. CEO of Nestle Nutrition * James Singh, Executive Vice President, Nestle S. A. Finance and Control, Legal, IP, Tax, Global Nestle Business Services * Laurent Freixe, Executive Vice President, Nestle S. A. Europe * Petraea Heynike, Executive Vice President, Nestle S. A. Strategic Business Units, Marketing, Sales and Nespresso * Marc Caira, Deputy Executive Vice President, Nestle S. A. Head of Nestle Professional Strategic Business Division * Jean-Marc Duvoisin, Deputy Executive Vice President Nestle S. A. Head of Human Resources and Centre Administration * David P. Frick, Senior Vice President and ex officio Member of the Executive Board Brazil headquarters in Brooklin Novo, Sao Paulo According to a 2006 global survey of online consumers by the Reputation Institute, Nestle has a reputation score of 70. 4 on a scale of 1–100. . 1. Management of Nestle Management of Nestle believes in an open door policy and highly discourages bureaucracy in the operational process. The Organization offers an international and multicultural working climate which is conducive to creativity, innovation and the development of personality, and which gives new employees responsibility at an early stage of their career, and opportunities of fast development of high performers. Nestle is a human company where people are the most important asset and where they can develop their personality and skills to their own and their families satisfaction. Nestle offers a competitive compensation package and social benefits in line with Nestles commitment to high standards. In addition, the organization offers progressive development through on-going training throughout your career. Training possibilities are available to all staff. Nestle recently introduced e-learning in Bangladesh, a web-based programmed for self development. When joining Nestle, your training is not over it is only just the beginning Management is defined as the process of setting and achieving goals through the execution of 5 basic management functions that utilize human, financial and material resources. Efficiently means using resources optimally / best possible use * Effectively means getting the things done/making right decision and implementation 4. PLANNING Planning of Nestle: Planning: Deciding what needs to happen in the future (today, next week, next month, next year, over the next five years, etc. ) and generating plans for action. * Decision Making and the Planning Process Strategic goals Strategic plans Tactical goals Operational goals Operational plans The organization’s mission The Environmental Context †¢ Purpose †¢ Premises †¢ Values †¢ Directions Tactical plans Kinds of organization plan * Strategic Plans * A general plan outlining resource allocation, priorities, and action steps to achieve strategic goals. The plans are set by and for top management. * Tactical Plans * A plan aimed at achieving the tactical goals set by and for middle management. * Operational Plans * Plans that have a short-term focus. These plans are set by and for lower-level managers. 4. 1. 1 Time frame for planning * The Time Dimension of Planning * Is based on the principle of commitment. Planning must provide sufficient time to fulfill the managerial commitments involved. Long-range Plans * Cover present and future strategic issues; normally extend beyond five years in the future. * Intermediate Plans * Usually cover from 1 to 5 years and parallel tactical plans. * Are the principal focuses of organizational planning efforts. * Short-range Plans * Have a time frame of one year or less. * include action plans and reaction (contingency) plan 4. 1. 2Planning Staff * P lanning staff personnel gather information, coordinate planning activities, and take a broader view than individual managers. * Planning Task Force * Created when the organization wants special circumstance addressed. * Board of Directors * Establishes corporate mission and strategy. May engage in strategic planning * Chief Executive Officer * Usually serves as president or chair of the board of directors. Has a major role in the planning process and implements the strategy 4. 1. 3. B arrier to goal setting and planning: 4. 1. 4Policies and strategies in the planning process * They give mid and lower-level managers a good idea of the future plans for each department in an organization. * A framework is created whereby plans and decisions are made. Mid and lower-level management may add their own plans to the businesss strategies.. Organizing: (Implementation)pattern of relationships among workers, making optimum use of the resources required to enable the successful carrying out of plans. Nestle has a Board of Directors, led by our Chairman Peter Brabeck-Letmathe, who was the former Nestle CEO. There are 14 members of the Board of Directors. Full details of each member and the committees that they operate within can be found in our Board of Directors section. The day to day management of the Nestle business is taken care of by our Executive Board members. The 13 designated Board Members manage diverse parts of the global business and a full curriculum vital of each member can be found in the Executive Board section. In addition to how our managers carry out their work as leaders, Nestle pragmatically implements The following organizational principles: †¢ Being as decentralized as possible to optimally respond to the needs of consumers, within the framework defined by our fundamental policies, strategic directions and operational efficiencies †¢ Ensuring collaboration of all Nestle businesses and compliance with Nestle principles, policies And standards (Nestle in the Market approach) Building and maintaining a structure which assures operational speed, with a strong focus on results and removing unnecessary obstacles. †¢ Establishing flat and flexible organizations with minimal levels of management and broad spans of control, which also enable people development. †¢ Setting a shared vision and common goals to lever age the strength of people and organizational alignment. †¢ Defining clear levels of responsibility. Teamwork does not affect the manager’s duty towards his/her people and business results . A team must always have a leader who assumes full responsibility 4. 2. 1. A Mutual commitment: Living up to the Nestle Management and Leadership Principles is a commitment and a responsibility for everyone in our Company. To be effective, engaging and inspiring, all Nestle people must â€Å"walk the talk† and lead by example in their daily work; in this context, actions speak louder than words. Therefore, at Nestle, in addition to professional skills – and regardless of origin, nationality, religion, race, gender, sexual orientation and age – the capacity and willingness to live up to these principles are the key criteria’s for progressing within the organization 5. Staffing: Job analysis, recruitment and hiring for appropriate jobs. Staffing involves: -Manpower planning -Recruitment selection ; placement -training ; development 5. 1. Training: Process of altering employee behavior ; attitudes in a way that increases the probability of goal attainment * The most common topics covered in cultural training include: Social| history | Politics| Business| customs| Economics| | | | | Training and development is the field which is concerned with organizational activity aimed at bettering the performance of individuals and groups in organizational  settings. It has been known by several names, including  employee development,  human resource development, and  learning and development. Major types of cross-cultural training programs Environmental Briefings Cultural Orientation Language Training Cultural Assimilators Sensitivity Training Field Experience Orientation ; Training Programs at Nestle Formal Orientation Local Training International Training Literacy Training Nestle Apprenticeship Program International Training Nestle’s success in growing local companies in each country has been highly influenced by the functioning of its international Training Centre, Switzerland. International Training: Classes are carefully composed to include people with a range of geographic and functional backgrounds. Typically a class contains 15–20 nationalities. The Centre delivers some 70 courses. Attended by about 1700 managers each year from over 80 countries. Only 25% of the teaching is done by outside professionals, as the primary faculty is the Nestle senior management. Its providing services for over 30 years. Managers from around the world to learn from senior Nestle managers and from each other. Country managers decide who attends which course. The programs can be broadly divided into two groups: 1. Management courses 2. Executive courses Training and trainer around the world: Local 1. DMBP: Distribution Management Best Practice. Trainer: Anirban Basu, Nestle India. 2. FMBP: Field Management Best Practice. Trainer: Ziaul Hafiz, Nestle Bangladesh. 3. DMBP plus: Distribution Management Best Practice. Trainer: Anirban Basu, Nestle India. Managing Partner: Good to Better. Trainer: Anirban Basu, Nestle India. International 1. SDS: SAR (South Asian Region) Distributor Solution (Distribution Management System), Chennai, India, 2009. 5. 2Findings ; Recommendation Nestle said that from the factory floor to the top management, training at Nestle is continuous. And because it is mainly given by Nestle people, it is always relevant to your professional life. Approach is unique in many ways: * It reflects the companys decentralized nature. Whichever country you are working in, you will be given the knowledge and tools you need to respond to local needs * It encourages you to broaden your horizons, by working with people from many different countries and cultures in the course of your career For international assignment Preliminary Visits Preliminary trip of host country Accept or reject the assignment based on experience Language Training Host country language skills and adjustment: improves expatriate’s effectiveness and negotiating ability, info of host country, social support * Role of English language Knowledge of corporate language: a common company language –English Practical Assistance Adaptation to new environment, assist in relocation 6. Leading/directing: Determining what needs to be done in a situation and getting people to do it. Nestle managers at all levels are more with leading and inspiring people to add value to the Company and society rather than with exercising formal authority. This ca lls for a high personal commitment of each employee and a common mindset geared towards results. In an increasingly dynamic world, leaders face Significant challenges and opportunities. These stem from shifts to new social patterns and unprecedented worldwide competition. Achieving ongoing success requires that each Nestle leader understands the context and capitalizes on it, as described in the following principles: Lead to win †¢ Has built credibility as a result of coherent action, leadership and achievement. †¢ Is able to think from different perspectives and to create a climate of innovation. This implies openness to risk and the possibility of making mistakes, but also the willingness to correct and learn from them. †¢ Believes in the importance of alignment and management of expectations. Has broad interests, a good general Education, responsible behavior as well as a balanced lifestyle. Manage for results †¢ Embraces personal commitment and courage in execution. This includes the capacity and the willingness to take initiatives and risks while maintaining composure under pressure. †¢ Values proactive cooperation in order to create sy nergies at local, regional and global levels. †¢ Embraces change and is able to implement it and manage its consequences. †¢ Believes in achieving business objectives rooted in compliance and sustainable practices. Grow talent and teams Has a passion for building and sustaining an environment where people have a sense of personal commitment to their work and give their best to promote our Company’s success. †¢ Cares for and develops the leaders of tomorrow through addressing all areas that Allow them to progress in their work and to expand their capabilities. †¢ Understands the importance of continuous learning and improvement, as well as sharing knowledge and ideas freely with others. †¢ Is committed to giving and receiving honest, accurate and timely feedback, including performance evaluation, in a climate of mutual respect . Believes in the importance of building diverse teams, and promotes the advantages of gender balance. Compete and connect exte rnally †¢ Constantly looks for ways to satisfy our consumers and customers while attracting new ones in unique and compelling ways. †¢ Displays curiosity and open-mindedness as well as a high level of interest in other cultures and lifestyles. †¢ Believes in openness and dialogue with outside stakeholders about future trends in society, technology, consumer habits, and business opportunities. Understands the external impact of our operations and, as a result, proactively seeks to engage and partner with the community, authorities, shareholders and other stakeholders. Strategic leadership To force the businesses to become more efficent To crete a regional manufacturing network To integrate the company ‘s business on a global scale 7. Controlling/monitoring: * Types of Controls 1. Areas of Control 1. Physical resources—inventory management, quality control, and equipment control. 2. Human resources—selection and placement, training and development, p erformance appraisal, and compensation. . Information resources—sales and marketing forecasts, environmental analysis, public relations, production scheduling, and economic forecasting. 4. Financial resources—managing capital funds and cash flow, collection and payment of debts. Strategic control Structural control Operations control Financial control * The Purpose of Control 2. Control is one of the four basic management functions. The control function, in turn, has four basic purposes. Adapt to environmental change Limit the accumulation of error Control helps the organization Cope with organizational complexity Minimize costs Steps of controlling process: Establish standards Measure performance Compare performance against standards Maintain the status quo Correct the deviation Change standards Determine need for corrective action 2 1 4 3 Checking progress against plans. 1. The regulation of organizational activities so that some targeted element of performance remains within acceptable limits. 2. Provides organizations with indications of how well they are performing in relation to their goals. 3. Control provides a mechanism for adjusting performance to keep organizations moving in the right direction. Basic roles Category Role Example Interpersonal Figure head Leader Liaison Representing the org. Motivating employees Coordinating activities Informational Monitor Disseminator Spokesperson Scanning industry reports Sending memos Making speech Decisional Entrepreneur Disturbance handler Resource allocator Negotiator Developing new ideas Resolving conflict Examining budgets Pursuing agreements * Interpersonal: roles that involve coordination and interaction with employees. * Informational: roles that involve handling, sharing, and analyzing information. * Decisional: roles that require decision-making. 8. Management skills: * Political: used to build a power base and establish connections. * Conceptual: used to analyze complex situations. A conceptual skill is the ability to imagine the integration and coordination of the parts of an organization – all its processes and systems. A manager needs conceptual skills to see how factors are interrelated, to understand the impact of any action on the other aspects of the organization and to plan long range. * Interpersonal: used to communicate, motivate, mentor and delegate. * Diagnostic: ability to visualize most appropriate response to a situation. Technical: Expertise in ones particular functional area. Technical skills are the knowledge of and ability to use the processes, practices, techniques or tools of a specialty responsibility area. E. g. accountants, engineers, salespersons, etc. Implementation of policies and strategies * All policies and strategies must be discussed with all managerial personnel and staff. * Managers must understand where and how they can implement their policies and strategies. * A plan of action must be devised for each department. * Policies and strategies must be reviewed regularly. Contingency plans must be devised in case the environment changes. * Assessments of progress ought to be carried out regularly by top-level managers. * A good environment and team spirit is required within the business. * The missions, objectives, strengths and weaknesses of each department must be analyzed to determine their roles in achieving the businesss mission. * The forecasting method develops a reliable picture of the businesss future environment. * A planning unit must be created to ensure that all plans are consistent and that policies and strategies are aimed at achieving the same mission and objectives. . Levels of management Most organizations have three management levels: first-level, middle-level, and top-level managers. [These managers are classified in a hierarchy of authority, and p erform different tasks. In many organizations, the number of managers in every level resembles a pyramid. Each level is explained below in specifications of their different responsibilities and likely job titles. 9. 1. Top-level managers Consists of board of directors, president, vice-president, CEOs, etc. They are responsible for controlling and overseeing the entire organization. They develop goals, strategic plans, company policies, and make decisions on the direction of the business. In addition, top-level managers play a significant role in the mobilization of outside resources and are accountable to the shareholders and general public. According to Lawrence S. Kleiman, the following skills are needed at the top managerial level * Broadened understanding of how: competition, world economies, politics, and social trends effect organizational effectiveness. The role of the top management can be summarized as follows * Top management lays down the objectives and broad policies of the enterprise. It issues necessary instructions for preparation of department budgets, procedures, schedules etc. * It prepares strategic plans ; policies for the enterprise. * It appoints the executive for middle level i. e. departmental managers. * It controls ; coordinates the activities of all the departments. * It is also responsible for maintaining a contact with the outside world. * It provides guidance and direction. * The top management is also responsible towards the shareholders for the performance of the enterprise. 9. 1. 1Middle-level managers Consist of general managers, branch managers and department managers. They are accountable to the top management for their departments function. They devote more time to organizational and directional functions. Their roles can be emphasized as executing organizational plans in conformance with the companys policies and the objectives of the top management, they define and discuss information and policies from top management to lower management, and most importantly they inspire and provide guidance to lower level managers towards better performance. Some of their functions are as follows: * Designing and implementing effective group and intergroup work and information systems. Defining and monitoring group-level performance indicators. * Diagnosing and resolving problems within and among work groups. * Designing and implementing reward systems supporting cooperative behavior. 9. 1. 2. First-level managers Consist of supervisors, section leads, foremen, etc. They focus on controlling and directing. They usually have the responsibility of assigning empl oyees tasks, guiding and supervising employees on day-to-day activities, ensuring quality and quantity production, making recommendations, suggestions, and up channeling employee problems, etc. First-level managers are role models for employees that provide: * Basic supervision. * Motivation. * Career planning. * Performance feedback. Factors that influence a manager to fit in one of the style: * The task that is being undertaken * The traditions of the organization * The type of Labor Force * The size of the group * The personality of the Leader * Personalities * Time 10. The Nestle factories are operating in the region of: 1. Africa 2. America 3. Asia 4. Europe 5. Oceania Being a company dedicated to food from the beginning, Nestle remains ensitive to culinary and eating habits, and responds to specific nutritional problems, whilst also setting and matching new trends such as growing out-of-home consumption and caring about the wellbeing of its consumers. * Zone Asia, Oceania and Africa ; 6. 6% organic growth, strong performance in most emerging markets ; Japan continued to suffer deflation but achieved positive RIG, With good performances in Soluble coffee and Chocolate ; China slow due to product exchange in Dairy, but on improving trend ; South Asia, Africa and Middle East amongst the highlights 0. 1Nestle Focus in Bangladesh Nestle is the worlds leading Nutrition, Health and Wellness Company. In Bangladesh we have Maggi noodles and soups, breakfast cereal, Nescafe, coffee mate, baby food, milk and a seasoning. However, worldwide we have more than 10000 products in different variants. As of today, we employ over 276,000 people across more than 500 state-of-the-art facilities around the world. But it was never our ambition to be the biggest at what we do it was our ambition to be the best. That sums up what we mean by Nestle Focus. It means we also appreciate that size and success are nothing without the finer details such as genuine care for our consumers, a commitment to our people and a wider sense of responsibility towards our customers, suppliers and our communities. When you work for us, youll see the difference that makes at every stage. It will mean becoming part of an organization which can offer you subsidiary of Nestle S. A. whatever you want from your career. Nestle Bangladesh Limited started its first commercial production in Bangladesh in 1994. In 1998. Nestle S. A. ook over the remaining 40% share from our local partner when Nestle Bangladesh became a fully owned Nestle Bangladeshs vision is to be recognized as the most successful food and drink Company in Bangladesh, generating sustainable, profitable growth and continuously improving results to the benefit of shareholders and employees. Our factory is situated at Sripur, 55 km north of Dhaka, the factory produces instant noodles, cereals and r epacks milks, soups, beverages and infant nutrition products. Today Nestle Bangladesh Ltd. is a strongly positioned organization. The Company will continue to grow through our policy of constant innovation and renovation, concentrating on our core competencies and our commitment to high quality, with the aim of providing the best quality food to the people of Bangladesh. In Bangladesh, Nestle started its operation in 1994 and its factory is situated in Sreepur, Gazipur. Nestle Bangladesh directly employs more than 650 people and more than 1000 people are employed by suppliers and distributors in connection to Nestle. Our products in Bangladesh are Nido, Nescafe, Maggi noodles and soup, breakfast Cereals, Coffee-Mate, Nestea, Nesfruta ,Nesfrappe and many more. Nestle is present around the globe, on all continents, with around 230,000 people working in more in an 84 countries with 466 factories and with sales representatives in at least another 70 countries. Nestle is the worlds largest food group, not only in terms of its sales but also in terms of its product range and its geographical presence. Nestle covers nearly every field of nutrition: infant formula, milk products, chocolate and confectionery, instant coffee, ice-cream, culinary products, frozen ready-made meals, mineral water etc. Nestle is a focused company, with more than 94 percent of the sales coming from the food and beverage sector. Did you know 3,000 cups of Nescafe are consumed every second? KitKat merited an entry in the Guinness Book of World Records as the worlds best-selling chocolate bar with 418 KitKat fingers eaten every second around the world! 10. 2 Selected awards, certifications and rankings * In May 2006, Nestle’s executive board decided to adapt the existing Nestle management systems to full conformity with the international standards ISO 14001 (Environmental Management Systems) and OHSAS 18001 (Occupational Health and Safety Management Systems), and to certify all Nestle factories against these standards by 2010. In the meanwhile a lot of the Nestle factories have obtained these certifications. For instance, Nestle’s three factories in Japan (Himeji factory: Hyogo Prefecture, Shimada factory: Shizuoka Prefecture and Kasumigaura factory: Ibaraki Prefecture) have each obtained ISO standard certifications: ISO14001, ISO 22000 (Food Safety Management Systems) and OHSAS 18001 as of the end of December, 2008. * In 2009, Nestle Waters earned a sixth LEED certification. The certification was given by the U. S. Green Building Councils Leadership in Energy and Environmental Design which the company become its first recipient. It highlights the environmentally conscious elements of the facility which enables them to receive the certification. * Nestle Purina received in 2010 the Malcolm Balding National Quality Award for their excellence in the areas of leadership, customer and market focus, strategic planning, process management, measurement, analysis and knowledge management, workforce focus and results * In September 2011, Nestle occupied 19th position in the Universal’s global ranking of Best Employers Worldwide. According to a survey by Universal Communications Nestle was in 2011 the best employer to work for in Switzerland. Based on independent research by the Corporate Research Foundation Institute, Nestle (South Africa) has been certified in 2011 as a Best Employer in South Africa. * Nestle USA has been recognized by Business Week magazine as one of the Best Places to Launch a Career. Business Week ranked Nestle USA #25 on their annual list of the best companies for new college graduates to launch their careers. * For the twelfth consecutive year, Fortune Magazine included in 2011 Nestle in their list of The 10 Most Admired Companies in the World. Nestle won in 2011 the Stockholm Industry Water Award for its leadership and performance to improve water management in its internal operations and throughout its supply chain. * The International Union of Food Science and Technology (IUFoST) honored Nestle in 2010 with the Global Food Industry Award. * In May 2011, Nestle won the 27th World Environment Center (WEC) Gold Medal award for its commitment to environmental sustainability. * In 2011, Nestle Malaysia won an award of the Association of Chartered Certified Accountants for their Sustainability Reporting. On 19 April 2012, The Great Place to Work ® Institute Canada mentioned Nestle Canada Inc. as one of the 50 Best Large and Multinational Workplaces in Canada (with more than 1,000 employees working in Canada and/or worldwide). * In April 2012, Nestle obtained an A+ r ating from the Global Reporting Initiative (GRI) for their global annual report on Creating Shared Value. To reach A+ the company provided new data in their annual report on a number of criteria such as human rights, diversity and gender, climate change, biodiversity and corruption. Nestle was the first food and Beverage Company to achieve an A+ rating from the GRI for a global sustainability report. * On 21 May 2012, Gartner published their annual Supply Chain Top 25, a list with global supply chain leaders. Nestle ranks 18th in the list. Address: Nestle Bangladesh Ltd. Address: Gulshan Tower, Plot # 31, Road # 53, Gulshan North C/A City:Dhaka Location:Gulshan Phone:+880-2-9882759 Ext-255 Category: Milk Products Produce: For tetra Ltd 9, Prince Street P. O. Box-92032 Oakland, Newlands Nestle consumer service Post box no-11037, Uttra,Dhaka Care line number: 01730637853 0800217777 e-mail:concumer. [emailprotected] nestle. com

Guide to Using Visual Basic for Applications

Guide to Using Visual Basic for Applications One of the most outstanding qualities of Visual Basic is that its a complete development environment. Whatever you want to do, theres a flavor of Visual Basic to help you do the job! You can use Visual Basic for desktop and mobile and remote development (VB.NET), scripting (VBScript) and Office development (VBA !) If you have tried VBA and you want to know more about how to use it, this is the tutorial for you. (This course is based on the version of VBA found in Microsoft Office 2010.) If youre searching a course in Microsoft Visual Basic .NET, you have also found the right place. Check out: Visual Basic .NET 2010 Express - A From the Ground Up Tutorial VBA as a general concept will be covered in this article. Theres more to VBA than you might think! You can also find articles about the Office VBA sisters: There are basically two way to develop programs that can work with Office applications: VBA and VSTO. In October 2003, Microsoft introduced an enhancement to the professional programming environment Visual Studio .NET called Visual Studio Tools for Office - VSTO. But even though VSTO leverages the considerable advantages of .NET in Office, VBA remains more popular than VSTO. VSTO requires the use of the Professional or higher version of Visual Studio - which will probably cost you more than the Office application youre using - in addition to the Office application. But since VBA is integrated with the host Office application, you dont need anything else. VBA is used primarily by Office experts who want to make their work faster and easier. You seldom see large systems written in VBA. VSTO, on the other hand, is used by professional programmers in larger organizations to create Add-Ins that can be quite sophisticated. An application from a third party, like a paper company for Word or an accounting firm for Excel, is more likely to be written using VSTO. In their documentation, Microsoft notes that there are basically three reasons to use VBA: - Automation Repetition - Computers can do the same thing over and over much better and faster than people can. - Extensions to User Interaction - Do you want to suggest exactly how someone should format a document or save a file? VBA can do that. Do you want to validate what someone enters? VBA can do that too. - Interaction between Office 2010 Applications - A later article in this series is called Word and Excel Working Together. But if this is what you need, you might want to consider Office automation, that is, writing the system using VB.NET and then using the functions from an Office application like Word or Excel as needed. Microsoft has stated that they will continue to support VBA and its featured prominently in the Official Microsoft Office 2010 Development Roadmap. So you have as much assurance as Microsoft ever provides that your investment in VBA development wont be obsolete in the near future. On the other hand, VBA is the last remaining Microsoft product that depends on VB6 COM technology. Its over twenty years old now! In human years, that would make it older than Lestat the Vampire. You might see that as tried, tested and true or you might think of it as ancient, worn-out, and obsolete. I tend to favor the first description but you should be aware of the facts. The first thing to understand is the relationship between VBA and Office applications like Word and Excel. The Office application is a host for VBA. A VBA program can never be executed by itself. VBA is developed in the host environment (using the Developer tab in the Office application ribbon) and it must be executed as part of a Word document, an Excel workbook, an Access database or some other Office host. The way VBA is actually used is different too. In an application like Word, VBA is used primarily as a way to access the objects of the host environment such as accessing the paragraphs in a document with the Words Word.Document.Paragraphs object. Each host environment contributes unique objects that are not available in the other host environments. (For example, there is no workbook in a Word document. A workbook is unique to Excel.) The Visual Basic code is mainly there to make it possible to use objects customized for each Office host application. The fusion between VBA and host specific code can be seen in this code sample (taken from the Microsoft Northwind sample database) where purely VBA code is shown in red and Access specific code is shown in blue. The red code would be the same in Excel or Word but the blue code is unique to this Access application. VBA itself is almost the same as it has been for years. The way it integrates with the host Office application and the Help system has been improved more. The 2010 version of Office doesnt display the Developer tab by default. The Developer tab takes you into the part of the application where you can create VBA programs so the first thing you need to do is change that option. Simply go to the File tab, Options, Customize Ribbon and click the Developer box in Main Tabs. The Help system works much more smoothly than it has in previous versions. You can get help for your VBA questions either offline, from a system that is installed with your Office application, or online from Microsoft over the Internet. The two interfaces are designed to look a lot alike: Click Here to display the illustration If your Internet connection is fast, the online help will give you more and better information. But the locally installed version will probably be faster and in most cases its just as good. You might want to make the local help the default and then use the online help if the local version doesnt give you what you want. The fastest way to go online is to simply select All Word (or All Excel or other app) from the Search dropdown in the help. This will immediately go online and perform the same search, but it wont reset your default selection. Click Here to display the illustration On the next page, we get started with how to actually create a VBA program. When VBA is hosted by an application like Word or Excel, the program lives in the document file thats used by the host. For example, in Word you can save your Word macro (its not a macro, but we wont quibble about terminology right now) either in a Word document or a Word template. Now suppose this VBA program is created in Word (this simple program just changes the font to bold for a selected line) and is saved in a Word document: Sub AboutMacro() AboutMacro Macro Macro recorded 9/9/9999 by Dan Mabbutt Selection.HomeKey Unit:wdStory Selection.EndKey Unit:wdLine, Extend:wdExtend Selection.Font.Bold wdToggle Selection.EndKey Unit:wdStory End Sub In earlier versions of Office, you could clearly see the VBA code stored as part of the document file in the saved Word document by viewing it in Notepad where everything in the Word document can seen. This illustration was produced with a previous version of Word because Microsoft changed the document format in the current version and VBA program code doesnt show up clearly as plain text anymore. But the principal is the same. Similarly, if you create an Excel spreadsheet with an Excel macro it will be saved as part of an .xlsm file. Click Here to display the illustration VBA and Security One of the most effective computer virus tricks in the past was to insert malicious VBA code into an Office document. With previous versions of Office, when a document was opened, the virus could run automatically and create havoc on your machine. This open security hole in Office was starting to impact Office sales and that really got Microsofts attention. With the current 2010 generation of Office, Microsoft has thoroughly plugged the hole. In addition to the improvements mentioned here, Microsoft has enhanced Office security in ways that you might not even notice right down to the hardware level. If youre hesitant to use VBA because you heard that it wasnt safe, be assured that Microsoft has gone the extra mile to change that now. The most important change was to create a special document type just for Office documents that include VBA programs. In Word, for example, MyWordDoc.docx cannot contain a VBA program because Word will not allow programs in a file saved with a docx file extension. The file must be saved as a MyWordDoc.docm for the VBA programming to be allowed as part of the file. In Excel, the file extension is .xlsm. To go along with this enhanced document type, Microsoft created a new security subsystem in Office called the Trust Center. Essentially, you can customize how your Office application treats documents containing VBA code in fine detail. You open the Trust Center from the Developer tab in your Office application by clicking Macro Security in the Code section of the ribbon. Click Here to display the illustration Some of the options are designed to harden your Office applications so malicious code doesnt run and others are designed to make it easier for developers and users to use VBA without having security unnecessarily slowing things down. As you can see, there are a lot of ways that you can customize security and going through all of them is far beyond the scope of this article. Fortunately, Microsofts site has extensive documentation on this topic. And its also fortunate that the default security settings are good for most requirements. Since VBA is tied to the host Office application, you have to run it there. That topic is covered starting on the next page. How Do I Run a VBA Application Thats actually a very good question because its the first one that users of your application will ask. There are basically two ways: - If you decide not to use a control, like a Button, to start the program, then you must use the Macros command on the ribbon (Developer tab, Code group). Select the VBA program and click Run. But this might seem a little too much to some of your users. For example, you might not want the Developer tab to even be available to them. In that case ... - You need to add something that the user can click or type to start the application. In this article, we will look at the Button control. But it could be clicking a shortcut, an icon on a toolbar or even the act of entering data. These are called events and what we will write in this and later articles is event code - program code that is automatically run when some specific event - like clicking a Button control - happens. UserForms, Form Controls and ActiveX Controls If youre not just selecting a macro, the most common way to run a VBA program is to click a button. That button can either be a form control or an ActiveX control. To a degree, your choices depend on the Office application that youre using. Excel provides slightly different choices than Word, for example. But these fundamental types of controls are the same. Because it offers the most flexibility, lets look at what you can do with Excel 2010. A simple text message will be inserted into a cell when several different buttons are clicked just to make the differences more clear. To get started, create a new Excel workbook and select the Developer tab. (If you have another Office application, a variation of these instructions should work.) Click the Insert icon. Well work with the Form Controls button first. Form controls are the older technology. In Excel, they were first introduced in version 5.0 in 1993. Well work with VBA UserForms next but form controls cant be used with them. Theyre also not compatible with the web. Form controls are placed directly on the worksheet surface. On the other hand, some ActiveX controls - which we consider next - cant be used directly on worksheets. Form controls are used with a click and draw technique. Click the Button form control. The mouse pointer will change into a plus sign. Draw the control by dragging over the surface. When you release the mouse button, a dialog pops up asking for a macro command to connect with the button. Click Here to display the illustration Especially when youre creating a control for the first time, you wont have a VBA macro waiting to be connected with the button, so click New and the VBA Editor will open with the suggested name already filled into the shell of an event subroutine. Click Here to display the illustration To complete this very simple application, just type this VBA code statement inside the Sub: Cells(2, 2).Value Form Button Clicked An ActiveX button is almost exactly the same. One difference is that VBA places this code in the worksheet, not in a separate module. Heres the complete event code. Private Sub CommandButton1_Click() Cells(4, 2).Value ActiveX Button Clicked End Sub In addition to placing these controls directly on the worksheet, you can also add a UserForm to the project and place controls on that instead. UserForms - about the same thing as Windows forms - have a lot of advantages in being able to manage your controls more like a normal Visual Basic application. Add a UserForm to the project in the Visual Basic editor. Use the View menu or right-click in Project Explorer. Click Here to display the illustration The default for a UserForm is to not display the form. So to make it visible (and make the controls on it available to the user), execute the Show method of the form. I added another form button just for this. Sub Button2_Click() UserForm1.Show End Sub Youll notice that the UserForm is modal by default. That means that when the form is active, everything else in the application is inactive. (Clicking the other buttons does nothing, for example.) You can change this by changing the ShowModal property of the UserForm to False. But this is getting us deeper into programming. The next articles in this series will explain more about this. The code for the UserForm is placed in the UserForm object. If you select View Code for all of the objects in Project Explorer, you will see that there are three separate Click event subroutines that are contained in three different objects. But theyre all available to the same workbook. Click Here to display the illustration In addition to forcing an event by clicking a button, VBA is also used to react to events in the objects in the hosting application. For example, you can detect when a spreadsheet changes in Excel. Or you can detect when a row is added to a database in Access and write a program to handle that event. In addition to the familiar command buttons, text boxes, and other components that you see in programs all the time, you can add components that are actually part of your Excel spreadsheet in your Word document. Or do the reverse. This goes way beyond copy and paste. For example, you can show an Excel spreadsheet in a Word document. VBA allows you to use the whole power of one Office application in another. For example, Word has relatively simple calculation ability built in. But Excel - well - excels at calculation. Suppose you wanted to use the natural log of the Gamma function (a relatively sophisticated math calculation) in your Word document? With VBA, you can pass values to that function in Excel and get the answer back in your Word document. And you can use much more than the Office applications! If you click the More Controls icon, you can see a considerable list of things that are installed on your computer. Not all of these work out of the box and you should have the documentation for each of them available, but it gives you an idea about how broad the support is for VBA. Of all the features in VBA, there is one that is clearly more useful than any other. Find out what it is on the next page. Ive saved the best for last! Heres a technique that applies across the board to all of the Office applications. Youll find yourself using it a lot so were covering it here in the Introduction. As you start to code more sophisticated VBA programs, one of the first problems you will run into is how to find out about methods and properties of Office objects. If youre writing a VB.NET program, youll often look for code samples and examples to solve this problem. But when you consider all the different hosting applications and the fact that each of them have hundreds of new objects, you usually cant find something that exactly matches what you need to do. The answer is the Record Macro ... The basic idea is to turn on Record Macro, go through the steps of a process that is similar to what you want your program to accomplish, and then check the resulting VBA program for code and ideas. Many people make the mistake of thinking that you have to be able to record exactly the program you need. But its not at all necessary to be that exact. Its usually good enough to record a VBA program that is just close to what you want and then add the code modifications to make it do the job precisely. Its so easy and useful that I will sometimes record a dozen programs with slight differences just to see what the code differences are in the result. Remember to delete all the experiments when youre finished looking at them! As an example, I clicked Record Macro in the Word Visual Basic Editor and typed several lines of text. Heres the result. (Line continuations have been added to make them shorter.) Sub Macro1() Macro1 Macro Selection.TypeText Text: _ These are the times that Selection.TypeText Text: _ try mens souls. The Selection.TypeText Text: _ summer soldier Selection.TypeText Text: _ and the sunshine patriot Selection.TypeText Text: _ will, in these times, shrink from Selection.TypeText Text: _ the service of their country. Selection.MoveUp Unit:wdLine, Count:1 Selection.HomeKey Unit:wdLine Selection.MoveRight Unit:wdCharacter, _ Count:5, Extend:wdExtend Selection.Font.Bold wdToggle End Sub Nobody studies VBA just for itself. You always use it along with a specific Office application. So, to continue learning, there are articles here that demonstrate VBA used with both Word and Excel: - Getting Started Using VBA: The Word Working Partner - Getting Started Using VBA: The Excel Working Partner

How do the interests of corporations conflict with the public's Essay

How do the interests of corporations conflict with the public's interest - Essay Example (Lydenberg 9) The main aim of my paper is to address the question that while global corporations have become the foundation of world economy, do they act in the interest of the general population. I have made use of the highly resourceful and entertaining book by Joel Bakan, The Corporations, among other sources, where the author examines the ‘pathological pursuit of profit and power’ with a deep insight into dominant problems of the current market paradigm. He compares private corporate industry, amusingly as well as disturbingly, to a clinical psychopath whose obsessive self-indulgence does not admit human considerations of common public welfare. Aided by government-sanctioned laws, functioning to further business interests, these great corporations act with absolute impunity, pursuing the single object of meeting their own financial targets. While much of the prevailing argument is negative, one must admit the capacity of public good that Corporate Welfare truly holds and can contribute to society. Market productivity can propagate, even ensure, general innovations in terms of technology and finance. However, whether that immense power is actually employed for its real purpose is another question altogether. Several current discourses and studies are now addressing these areas. Many works seek to confirm the validity of a number of activities falling under the broad category of Corporate Social Responsibility and aims at the behavioral analysis of the related philanthropic aspects of the said initiations. (Keim 1) Other researchers openly criticize the entire concept of corporate social welfare, deeming it an empty facade that merely masks the ugly face of self-interested private enterprises, driven only by and towards profit and power, as superbly exemplified in Bakan’s excellent book. The recent atmosphere of public distrust and doubt towards the corporations are quite evident given the frightening economic crashes in the past few years . The on-going debates over public vs. corporate interests have intensified following the emergence of the market trend of privatizing and industrialization of social services. (Lydenberg 10) In The Corporations, Bakan gives a comprehensive outline of the process of corporate growth from the 17th to the early 20th century, citing the first major incidents of economic disasters, almost as cautionary tales of corporate greed. He goes on to present a non-ambivalent and direct criticism of the US jurisprudence for supporting the ultimately counter-productive business claims of large companies for the temporary gain of profits. The de-regularization of legalities concerning corporate functions have handed over too much freedom to these industries, causing a capitalist power center that controls much of the socio-political scenario. However, I must highlight, that efforts have been made in the recent past to correct this oversight and gain back some government control over the companies. Contemporary readings, I believe, must involve an examination of both ‘the market and the public sphere models’ (Crocteau and Hoynes 38). The past three decades show the development of several strategies to counter corporate exploitation of public